QED Working Paper Number

The effect of a widening of the distribution of income upon society’s choice of the amount of redistribution is a balancing of two opposing forces: the increase in redistribution in response to the increased ratio of mean to median income and the decrease in response to the greater advertising advantage of the wealthier half of the population. One cannot say a priori which force predominates.

JEL Codes
Campaign Advertising
Income Distribution
Working Paper